Beware the ROI Focused Merchant in the Era of COVID-19

History tends look unfavorably upon those who take advantage of others when the world is at its most vulnerable.  We’ve already seen this play out numerous times in the last couple months as the COVID-19 pandemic has gripped the world; a Tennessee man who tried to take advantage of market...

Customer Retention: Q&A with Loyalty360

The following has been re-posted from Loyalty360. The original post can be found here.   Customer retention in 2018, regardless of industry or brand, is completely different than it was even five years ago. Daniel Kahan, Consultant with W. Capra Consulting Group, sat down with Loyaty360 to discuss common mistakes...

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