In my previous article, we took a look at the rise in adoption of voice-activated personal assistants by consumers. This follow-up will examine the effect that the rise in voice assistant adoption will have on the merchant landscape. Voice-activated assistants, such as Amazon’s Alexa and Apple’s Siri, are allowing consumers...
The Voice Assistant: A New Mobile Frontier for Merchants, Part I of II
Voice activated personal assistants like Amazon’s Alexa or Apple’s Siri have exploded onto the scene. It’s expected that by 2022, 50% of US households will have at least one smart speaker with personal voice assistant capability.[1] While the number of devices in use is huge, the functionality they currently offer...
Apple Pay: Not Yet Simple
We spend increasingly more time with our faces buried in our smart phones. We rely on our devices to socialize, stay current, or save us a minute or two in our crazy, stressful lives. So when Apple Pay launched in October 2014, promising a secure, simple payment solution to replace...
The Advancement of Apple Pay: International Expansion
This is part 3 of a 3 part series. Part 1 can be found here and part 2 can be found here. With the release of Apple’s iOS9 this fall, Apple’s Passbook app transforms into the Wallet. At the Worldwide Developers Conference, held in San Francisco in June, Apple announced three...
The Advancement of Apple Pay: New Apple Pay Partners
This is part 2 of a 3 part series. You can find part 1 here. With the release of Apple’s iOS9 this fall, Apple’s Passbook app transforms into the Wallet. At the Worldwide Developers Conference, held in San Francisco in June, Apple announced three key updates to the Wallet experience: Support...
The Advancement of Apple Pay: Support for Loyalty and Private Label Cards
This is part 1 of a 3 part series. Part 2 can be found here and part 3 can be found here. With the release of Apple’s iOS9 this fall, Apple’s Passbook app transforms into the Wallet. At the Worldwide Developers Conference, held in San Francisco in June, Apple announced three...
