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What Have We Done To Consumer Expectations?

Whatever you think of him, Steve Jobs was excellent at product development.  Consumer friendly, intuitive design was the at the core of every product he introduced.  He felt that the user should be able to effectively use a device or software without being told or shown how, and he did...

How Net Neutrality Affects Your E-commerce Business

What is Net Neutrality? Imagine that the websites you access most often suddenly begin to charge subscription fees. Some of these fees you may opt into— online news subscriptions, video streaming, etc. Other fees you may not even notice you are paying— the shoes you want become more expensive as...

Technology as An Accelerator: Petroleum C-Stores

Focusing on Moving Juice The Petroleum Industry has a tremendous amount of fragmentation, from Brand representation, to supply chain economics, to terminal locations, dealer contracts, trucking and delivery, to promotions and retail operations. Within this fragmentation loop, technology, and the appreciation of technology, has been traditionally absent. Distributors, or Jobbers,...

Celebrating Summer – Student Internships

The following has been re-posted from Convenience Store Decisions. The original article can be found here. It’s almost back to school time for many young people including students who had an internship experience this summer. Recently I’ve seen several posts on LinkedIn reveling the work interns did for the companies...

Maximizing Your Tech Dollars in QSR

 Technology Strategy Shifts More and more businesses are seeing success in leveraging technology for consumer engagement.  Consumers have shown that they are very willing to adopt to the line-busting, order customization, and frictionless payment experience that a well-designed app or kiosk can offer. At the same time, businesses enjoy the...

What a Fuel Customer Wants for Their Loyalty

The following article is re-published from CSP Daily News and features commentary from W. Capra Executive Consultant, Ed Collupy, and W. Capra Partner, Mike Streams. A new survey reveals the great potential for fuel retailers to capture more market share What price loyalty? For fuel retailers, capturing customers’ repeat business...

InfoSec: Facts vs. Feelings

Preservation of cultural integrity within an organization is often among senior leadership’s top priorities. This is understandable, given the influence that culture has on morale, efficiency, and productivity. Potential impact to the culture holds significant weight in decision making processes across all departments, particularly those that are revenue generators (aka...

W. Capra Consulting Group Launches Canadian Office

The content below has been copied from a press release in Business Wire. CHICAGO--(BUSINESS WIRE)--W. Capra Consulting Group, the leading firm for retail technology, payments, security, and strategic implementation, is pleased to announce the formal launch of its Canadian office. Since its inception in 2000, W. Capra has nurtured and...

W. Capra Lends a Hand at BBF Family Services

W. Capra has been working to lend their time, talent, and resources to BBF Family Services since the Fall of 2015. This past Saturday, a dedicated group from W. Capra helped pitch in by building shelves, moving boxes and supplies, cleaning and organizing various rooms through the BBF facility. The...

Click & Mortar

The following has been re-posted from C-Store Decisions. The original article can be found here. Amazon’s Whole Foods acquisition shows brick-and-mortar and online retailing can help strengthen each other when brought together. By Ed Collupy With what seems like the click of the mouse, Amazon has made its entry into...

What Happens When the Lights Go Out?

Background Driven by the high-profile data security breaches at global retail brands (Target, Michaels, etc.) over the past 10 years, directors across all retail verticals have elevated data security to a top priority of their organizations.  As a result, maintaining the confidentiality and integrity of PCI, PII, and sensitive corporate...

Surviving the Next Retail Tech Revolution

How to Avoid Being a Casualty of the Digital Revolution Many retailers looking to differentiate their brand will tackle the risk of becoming early adopters of new in-store technology. Other retailers will play the more cautious angle of waiting to implement new in-store technology until the difficulties associated with launch...

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